by shepper | Dec 6, 2022 | Brands, News, Retail
Reading Time: 2 minutes The cost of living crisis presents a challenge to brands’ Christmas campaigns. Some have decided to forego their normal expensive Christmas campaigns – such as supermarket chain Coop, who aren’t running a TV ad campaign this year....
by shepper | Dec 2, 2022 | Brands, News, Retail
Reading Time: 2 minutes 2022 marks the first ever FIFA World Cup held right in the middle of the Christmas season. This timing presents both a challenge and an opportunity for brands, as the extremely busy shopping season combines with football fever. Here are...
by shepper | Dec 1, 2022 | Brands, News, Retail
Reading Time: 2 minutes The Government has been talking about regulating unhealthy foods for a long time. In 2019 it consulted on a set of regulations to foods that are high in fat, sugar and salt (HFSS) – what most of us would call junk food. And on October 1...
by shepper | Nov 21, 2022 | Brands, News, Retail
Reading Time: 2 minutesChancellor Jeremy Hunt delivered a fairly bleak Autumn Statement last week, with projections that the UK economy will shrink next year after already entering a recession. He put forward a bevy of tax and spending changes to firm up the books...
by shepper | Oct 28, 2022 | Brands, News, Retail
Reading Time: 2 minutesBlack Friday just keeps on growing. The sale day started off in the United States as a way to mark the start of the bumper Christmas shopping season, which traditionally begins the day after Thanksgiving. (Although a lot of stores start putting...
by shepper | Jul 15, 2022 | Brands, Retail
Reading Time: 2 minutes Image recognition might sound like a recent development, but did you know it’s been around for nearly sixty years? Facial recognition technology was first researched in the 1960s, with the technology taking off in the 1970s and 1980s....
